Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

Time to read
1 minute
Read so far

Alcohol and Risky Sex: Breaking the Link

0 comments
Date
Summary

"Research conducted around the world, much of it in the high HIV-prevalence countries of sub-Saharan Africa, shows quite consistently that alcohol consumption is associated with risky sexual behavior..."

From the United States Agency for International Development (USAID)'s AIDSTAR-One (AIDS Support and Technical Assistance Resources, Sector 1, Task Order 1), this editorial explores the link between alcohol and HIV and advocates for a multilevel response. The opening section shares statistics connecting hazardous alcohol consumption with unprotected sex, more sex partners, and HIV - though, as indicated here, more research is needed to understand the causal links.

Various approaches to this perceived connection are outlined. For example:

  • At the individual level: "Those who engage in hazardous drinking, such as binge drinking, need to be made aware of the risks to their health. They need opportunities to explore how alcohol may trigger their risky sexual behavior and what they can do to avert those risks by moderating their drinking....Individual and group counseling services also need to be widely available for individuals who are actually addicted to alcohol..."
  • With regard to social norms: "An effective alcohol-HIV response requires programs that seek to shift social norms about drinking. These may take the form of mass media campaigns, peer education, community outreach, or edutainment at drinking venues....In most societies, alcohol and masculinity norms are...tightly linked, where the ability to drink heavily has come to represent physical strength, endurance, and sexual prowess. All of these deeply engrained norms are enthusiastically used by alcohol producers to advertise their products....But norms can also be challenged - by employers in conversation with their staff, by bartenders in conversation with their patrons, by community opinion leaders in conversation with their peers, and by parents in conversation with their children....School curricula can also be used to help children explore deeply rooted norms about drinking, imagine alternatives, and practice the skills they will need to resist societal pressure to conform....Mass media and community outreach programs, such as Soul City South Africa's Phuza Wize program, use a television soap opera and other media to relay information about hazardous drinking and explore community responses to alcohol use and violence..."
  • "Finally, national and international alcohol legislation and policy represent a vitally important yet little developed avenue for reducing alcohol-related harm..."

In conclusion, the author advocates for a multilevel response to alcohol comsumption, arguing that "attending to structural drivers of ill health, such as alcohol, makes integration across health and other social programs impossible not to do, and the creative collaborations that result can serve to sharpen and strengthen everyone's toolkit."

Source

Email from Anna Lisi to Soul Beat Africa on October 13 2011.