Development action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Lin Lat Kyair Sin (Bright Young Stars)

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"The aim... of our media development work is to create platforms that can reach audiences across both rural and urban Burma, providing them with information on governance issues and creating spaces for diverse voices to be heard."

This BBC Media Action youth-led radio project in Burma/Myanmar is designed to ensure that young citizens are informed and engaged in opportunities for discussion and participation. The youth radio programme, Lin Lat Kyair Sin - LLKS (Bright Young Stars), begun in 2012, aims to "engage, inspire and promote discussion among Burma’s young citizens and leaders."

Communication Strategies

By building the capacity of the local media organisations in Burma/Myanmar, including the state broadcaster MRTV, to "produce news and current affairs programming which inform citizens about governance issues and create platforms where their voices are heard", BBC Media Action has developed a production team of 18-35 year-olds to better address and engage the programme's youth audience. Skill building with young journalists includes training those with a background in print journalism on reporting for radio and recording and editing a "sound-rich" radio feature. "Through face-to-face training and its online iLearn course, BBC Media Action is training Burma’s next - some say, first - generation of broadcast journalists from the private sector."

 

The topics covered by the radio show are those of concern to young adults, including issues formerly considered taboo in Burma - for example, in the "Society" series: drinking alcohol, foreign influences, relationships, women’s equality, and role models. They are topics identified by Burmese youth journalists and their peers within the country and the Burmese community on the Thai border.

 

The radio project also aims to get information to ethnic minorities and hard-to-reach communities in order to "inspire listeners to learn about their rights, their role in their community and their country and encourage them to discuss issues online and in weekly listening groups....Working with local partners, LLKS listening groups take place in some of the most remote areas of the country so young people from all backgrounds can listen and discuss the issues raised by the show."

Development Issues

Youth, Democracy and Governance, Rights

Key Points

The video below is an interview with Yan Htaik Seng, an LLKS radio producer.