Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Perspectives on the Measles, Mumps and Rubella Vaccination among Somali Mothers in Stockholm

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Affiliation

The Public Health Agency of Sweden (Jama, Ali, Lindstrand); WHO Regional Office for Europe (Butler); Karolinska Institute (Kulane)

Date
Summary

The most commonly reported reason for vaccine hesitancy is concern regarding the safety of one or more vaccines, and most common is the fear of presumed side effects of the measles, mumps, and rubella (MMR) vaccine. According to the Strategic Advisory Group of Experts (SAGE) working group matrix for vaccination hesitancy, several individual and contextual issues - including the impact of social networks - play a role, in addition to vaccine-specific issues. Child Health Centres (CHCs) in the Rinkeby and Tensta districts of Stockholm, Sweden, reported MMR coverage of 71.5% and 69.7%, respectively, in 2012. The 2 districts have approximately 30% of residents with a Somali origin. The vaccination coverage has remained low since the late 1990s, when Wakefield published the later-refuted article on a presumed link between autism and the MMR vaccine. This study aimed to explore factors influencing the decision of Somali parents living in the Rinkeby and Tensta districts on whether or not to vaccinate their children with the MMR vaccine.

Participants were 13 mothers of at least one child aged 18 months to 5 years, who were recruited using snowball sampling. From June to September 2013, in-depth interviews (IDIs) were conducted in Somali and Swedish languages, and the data generated were analysed using qualitative content analysis.

Seven of the mothers had not vaccinated their youngest child at the time of the study and decided to postpone the vaccination until their child became older (delayers). The other 6 mothers had vaccinated their child for MMR at the appointed time (timely vaccinators). The analysis of the data revealed 2 main themes:

  1. Barriers to vaccinate on time included issues surrounding fear of the child not speaking (as a sign of autism) and unpleasant encounters with nurses. For example, pressure from other parents in their social network, including parents they did not known personally, created a perception among the delaying mothers that they would put their children's ability to speak at risk if they accepted the vaccine. The parents met these people in many settings, such as gatherings where women meet to listen to religious leaders and other social events, but most often at the CHCs.
  2. Facilitating factors to vaccinate on time included heeding vaccinating parents' advice, trust in nurses, and trust in God. The mothers who had vaccinated their children had a positive impact in influencing other mothers to also vaccinate.

The researchers stress that is no evidence that the risk of autism is higher in children vaccinated with MMR, yet the rumours questioning its safety continue. The mothers interviewed in this study found the process of deciding whether to have their children vaccinated difficult and stressful because of the ongoing debate. They suggest that interventions should focus on communication mechanisms and decision-making pathways that would contribute to improving immunisation coverage with the MMR vaccination in this population. For example, there is a need to address mothers' concerns regarding vaccine safety while improving the approach of nurses as they address these concerns. "The positive attitude of CHC nurses can compel mothers to vaccinate their children, due to the strong trust accorded to them."

Source

International Journal of Environmental Research and Public Health 2018, 15, 2428; doi:10.3390/ijerph15112428. Image credit: Let's have a Conversation: Health & Vaccine Safety