Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Community Advocates Training Manual

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Subtitle
The HIV/AIDS Prevention Project for Vulnerable Youth in Northern Nigeria
SummaryText
This manual comprises a curriculum developed as a tool for training community advocates to conduct advocacy activities on the issues of early marriage, HIV/AIDS, and reproductive health. It was produced by Population Council in Nigeria under the HIV Prevention Project for Vulnerable Youth in Northern Nigeria, a project funded by the United States Agency for International Development. According to the publishers, the curriculum was developed on the premise that community representatives can speak out on issues concerning their lives and community, if given the necessary skills.

The curriculum was designed to improve knowledge and strengthen the skills of community representatives from the northern region of Nigeria to openly discuss sensitive issues relating to HIV/AIDS, reproductive health, and marriage. It features participatory activities that intend to help community advocates to: differentiate advocacy activities from other types of HIV/AIDS strategies; think creatively about different approaches to advocacy; learn and explore critical issues relating to HIV/AIDS and reproductive health; and develop skills such as communication, presentation, facilitation, and conducting media interviews.

The curriculum is divided into five modules made up of 40-60 minute sessions. The modules were created based on themes as follows.
  • The Training Environment: This module sets the atmosphere for the training. The purpose of this module is to enable participants to get acquainted, feel relaxed and comfortable, as well as setting rules to guide the training.
  • Introduction to Advocacy: The module provides a brief introduction to advocacy. It enables the participants to have a shared understanding of the definition and benefits of advocacy, as well as explores how advocacy is being used in their everyday life routine.
  • HIV/AIDS & Sexual Reproductive Health Issues: This module is the knowledge-based module of the manual. Its purpose is to provide participants with as much information as possible on key HIV/AIDS and reproductive health issues relating to marriage and adolescence.
  • Advocacy Skills: This module is the skills-based component of the manual. Participants will learn the basic skills needed to carry out advocacy and examine some sample advocacy activities.
  • Planning and Monitoring and Evaluation: As the final module, this component enables the participants to develop action points and plans to put knowledge into practices back into their communities. In addition to the modules, the curriculum also includes facilitators’ reference notes and sample activities for icebreakers/energizers.
Publication Date
Languages

English

Number of Pages

75

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